Embedded marketing leader and responsible change agent.

Sees the potential in products and people and harnesses them to deliver brand and business results.

Offering bespoke engagements to meet your company’s unique stage and needs.

Hi, I’m Alex.

I founded All Together Now in 2019 when I saw an opportunity to help Founders and CEOs harness marketing to drive brand and business growth.

Leveraging my 20+ years of experience working with startups and Fortune 500 corporations (and even startups within corporations!), I work on a fractional basis to provide marketing leadership.

Whether you need hourly advisory calls, focused short-term projects, or a long term retainer, we can build an engagement that makes the most sense for your business at this stage of growth.

I like to turn uncertainty into opportunity and help teams do what they do best — together.

Services.

Brand & Marketing Diligence for Investors and Boards

Alex has worked directly with Board Members and Investors at 12 companies and has a real, working knowledge of their expectations of company leadership and the role of marketing.
In service to Boards and Investors, Alex can assess a company’s marketing resources, operations, and results. This has been helpful to Investors as part of the diligence process and post acquisition when help can be needed to ensure milestones are being met.
Marketing for Brands

As an executive level embedded marketer, Alex engages with companies who have high integrity, passion, and purpose for what they make and do, and who want to transform their products/services into radically differentiated, enduring brands.
As a partner to Founders and CEOs, Alex creates brand & channel strategies, marketing plans, budgets, and resource recommendations that deliver demand generating, creative, business accretive results.
Client Relations for Agencies

Alex has worked in-house at agencies and at brands and has a unique perspective on agency and brand relationships. She believes they can be healthy and prosperous for everyone at the table, and she likes to lead that charge.
Within creative agencies, Alex works as an embedded leader to rethink new business practices, improve client relationships, and structure engagements that can be a win for both agencies and clients.
Organizational & Leadership Coaching

When people do better, so do teams, and when teams do better, so do companies.
Coming in Spring 2026 upon completion of graduate certificate from Northwestern University: Organizational & Leadership Coaching.